What should you consider when developing your website content?

website-content
With many businesses creating website content, you need to be strategic with the kind of content you develop. At its best, your content should be interesting, appealing, and tactical. The path for creating content is clear – to gain traffic, boost SEO rankings, and increase leads. However, what should you consider when developing content for your website? Whatever prompted you to create a website – whether for personal or business purpose, it is crucial to do it right. In this post, you will learn important things to consider when developing your website content. Without further ado, let us begin. • Content Originality The first thing to consider is the originality of your content and Google frowns at websites that copy other people’s content. Google punishes sites that update their websites with plagiarized content. Therefore, your content must content that element of originality. • Develop actionable contents People visit your website to get a solution to their problem. The best content provides the solution to this problem with a sense of how they can effectively apply it. Additionally, it gives a… Read more “What should you consider when developing your website content?”

How Do I Optimize My Website for Google?

google
It’s 2020 but instead of jetpacks, flying cars or decent cable TV programming, we have the internet. A huge part of the business side of the internet is SEO or Search Engine Optimization. SEO is the practice of getting your website, video or image to the top of search engine results, usually google but not always. Theoretically, you can SEO for any search engine but business usually wants to SEO for google because that is by far the largest portion of the market. Let’s talk about optimizing your website for google! The Right Keywords Keywords are one of the building blocks of SEO. You would think you want to use the keywords that have the most traffic. In October 2019 one of the highest search terms was “Brooke Nevils” so we will use that as an example. The first rule, don’t use keywords that are not relevant to your site. If you have a gaming centered website don’t use the keyword, Brooke Nevils, because if you lie the internet has a way of punishing you afterward. If you do… Read more “How Do I Optimize My Website for Google?”

What is SEO in Content Writing?

SEO
To understand what SEO is all about in content writing, you must first understand the concept of SEO. Search Engine Optimization popularly known as SEO involves the optimization of a website in such a way that users on the web find it easier to access the information. On the other hand, content refers to what you are reading now, the images you share, the videos you watch. SEO in content writing is the optimization of various content (text, audio, video, and images) with the purpose of increasing your chances of attracting search engine traffic to a particular page or website. Although, this post is not a complete guide on SEO, however, you can get a quick, super refresher on optimizing your content. Simple ways of Optimizing your Content To create optimized content for whatever purpose, there are a few steps that can contribute to your content writing. 1. Perform Keyword Research The foundation for any successful SEO strategy is centered on using the right keywords. With the right keywords, your ranking will rise whereas when wrongly chosen, it can… Read more “What is SEO in Content Writing?”