Social Media Priorities for Businesses: Where Should You Start?

One of Stephen Covey’s rules of thumb in his book, “7 Habits of Highly Effective People”, is to keep first things first. The common man will limit this principle to their life. But the ordinary man trying to be extraordinary will pull this conventional principle and apply it unconventionally. But why? Why do priorities matter? Once, we get our priorities right, we start to see our focus flow in the direction that we have always wanted. When it comes to business, you might have a wide variety of options to choose from. You might want to join each social media platform. The problem with that approach is that you are trying to accomplish everything at once without having a plan.… Read more “Social Media Priorities for Businesses: Where Should You Start?”

How Do I Optimize My Website for Google?

google
It’s 2020 but instead of jetpacks, flying cars or decent cable TV programming, we have the internet. A huge part of the business side of the internet is SEO or Search Engine Optimization. SEO is the practice of getting your website, video or image to the top of search engine results, usually google but not always. Theoretically, you can SEO for any search engine but business usually wants to SEO for google because that is by far the largest portion of the market. Let’s talk about optimizing your website for google! The Right Keywords Keywords are one of the building blocks of SEO. You would think you want to use the keywords that have the most traffic. In October 2019 one of the highest search terms was “Brooke Nevils” so we will use that as an example. The first rule, don’t use keywords that are not relevant to your site. If you have a gaming centered website don’t use the keyword, Brooke Nevils, because if you lie the internet has a way of punishing you afterward. If you do… Read more “How Do I Optimize My Website for Google?”

What is SEO in Content Writing?

SEO
To understand what SEO is all about in content writing, you must first understand the concept of SEO. Search Engine Optimization popularly known as SEO involves the optimization of a website in such a way that users on the web find it easier to access the information. On the other hand, content refers to what you are reading now, the images you share, the videos you watch. SEO in content writing is the optimization of various content (text, audio, video, and images) with the purpose of increasing your chances of attracting search engine traffic to a particular page or website. Although, this post is not a complete guide on SEO, however, you can get a quick, super refresher on optimizing your content. Simple ways of Optimizing your Content To create optimized content for whatever purpose, there are a few steps that can contribute to your content writing. 1. Perform Keyword Research The foundation for any successful SEO strategy is centered on using the right keywords. With the right keywords, your ranking will rise whereas when wrongly chosen, it can… Read more “What is SEO in Content Writing?”